Content was strategically created to provide an intuitive and pleasant learning experience, through the use of video, infographics, graphics, concise texts and instructive images.
Here, WOW's visitors can further understand, in a simple and straightforward way, how diversely these products can be applied, as well as being fully informed on their environmental certification. The visitor can also discover the production process of wood, from its first stage – the forest – until it becomes a product ready to be used in construction or decoration.
Here, you can find the most representative samples of natural wood and its derivates. You'll also be able to explore information on materials' characteristics, origin, application and distributors. Search by sample recognition or type of application intended.
This table provides access to information on the wood industry itself, from the harvesting process, its history and sustainability to pertinent macroeconomic data. It also includes personal statements from architects and designers on how they relate to wood, along with its applications.
On this table, up to four users can, simultaneously, search for information. It enables users to search by typology, wood or construction, different styles and trends, decorative solutions or distributors. It is also possible to access a gallery of corporative and product videos, in addition to video wall projection for larger groups.
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